Brand and Sponsorship (Vietnamese)

In this post, I would like to show you a slide demonstrating basic knowledge regarding the relationship between Brand and Sponsorship.

The author of this slide is Huynh Phuoc Nghia. It comprises 3 parts:

1/ Basic understanding of Sponsorship

2/ How Sponsorship can promote Brand (including list of benefits a company may get from sponsoring)

3/ Evaluate a Sponsorship program

Download the Slide here!

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